What Are The Different Types of Music Videos
A Useful Guide To The Different Types of Music Videos
There are many different types of music videos, each with its own unique production process. Animated music videos are often created using a combination of traditional animation techniques and (CGI). This allows for a wide range of creative possibilities, giving animators the ability to create anything from simple 2D animations to complex 3D worlds.
Live-action music videos are filmed with real people and locations and can be either scripted or unscripted. Scripted videos usually follow a specific story or concept, while unscripted videos tend to be more spontaneous and natural. Regardless of the type of music video, all productions require careful planning, attention to detail, and a lot of hard work!
2D Animated Music Videos
2D animated types of music videos are created using traditional animation techniques, such as hand-drawing or painting the images frame by frame. This type of animation is often used for more simplistic music videos, or for videos that have a retro or vintage aesthetic. 2D animation can be a very time-consuming process, but it can also be very rewarding and produce some truly stunning results.
CGI, or computer-generated imagery, is a powerful tool that can also be used to create realistic 2D animations. CGI music videos are becoming increasingly popular due to the high level of detail and realism that they can achieve.
3D Animated Music Videos
3D animated music videos are typically created using computer-generated imagery (CGI). This allows for a much wider range of creative possibilities, as animators can create anything from realistic humans to fantastical creatures and worlds. 3D animation can be quite complex and time-consuming, but it also allows for some truly amazing visuals.
Live-Action Music Videos
Live-action music videos are filmed with real people and locations, as opposed to being animated. These videos can be either scripted or unscripted. Scripted videos usually follow a specific story or concept, while unscripted videos tend to be more spontaneous and natural. Live-action music videos can be very costly and time-consuming to produce, but they can also be very exciting and visually stunning.
Lyric Music Videos
Lyric music videos are a type of music video that uses the lyrics of the song as its primary focus. These videos often feature animations or visuals that help to illustrate the meaning of the lyrics. Lyric music videos can be a great way to make a song more accessible and understandable for viewers, and can also be very creative and visually interesting.
Experimental Music Videos
There is no one formula for making experimental types of music videos. In fact, the whole point of experimenting is to try something new, to push boundaries and explore uncharted territory. That said, there are a few key elements that often show up in successful experimental music videos.
First, they tend to be visually stunning. This could mean employing cutting-edge special effects or animation, or simply using beautiful cinematography to create an arresting image. Second, they often make use of unlikely or unexpected juxtapositions, whether it’s between different images or between the music and the visuals. And finally, they tend to evoke an emotional response from viewers, even if that response is confusion or discomfort.
Experimental music videos can be challenging to make, but the results can be truly stunning and unforgettable. If you’re looking to push the envelope with your music video production, consider incorporating some experimental elements into your project.
Concept Music Video Production
A concept music video is a music video that tells a story or conveys a specific message through its visuals. Concept videos often have a strong narrative element and can be either live-action or animated. Many music videos nowadays are highly conceptual, and the line between music video and short film is often blurred.
Conceptual music videos can be an extremely powerful tool for artists, as they can help to convey the artist’s vision for a song in a very direct way. A well-executed concept video can elevate a song and make it more memorable for viewers.
If you’re an artist who is thinking about releasing a concept music video, there are a few things to keep in mind. First, you need to make sure that your song is strong enough to stand on its own – a concept video can’t save a bad song. Second, you need to have a clear idea of what story you want to tell with your video and make sure that your visuals support that story. Finally, you need to find the right team to bring your vision to life – look for music video production companies who have experience creating concept videos that match your style and tone.
Performance Music Video
A performance music video is a type of music video that focuses on the live performance of the artist or band. This type of video is usually shot in one take, without any editing or post-production work.
Performance types of music videos can be either static, with the camera remaining in one position throughout the video, or dynamic, with the camera moving around to capture different angles and shots.
Static performance music videos are more common, as they are easier to shoot and don't require as much planning or coordination. Dynamic performance videos are more challenging to produce, but can be more visually interesting and exciting to watch.
Animated performance music videos are another popular option, particularly for electronic or dance music. In these videos, the artist or band is usually represented by cartoon or 3D animated characters, which perform the song alongside the real-life footage of the artists.
Music videos are a great way to promote your music and get your name out there. They can be used to generate buzz and interest, and help you build a following among fans of your genre.
If you're interested in making a performance music video, there are a few things you'll need to do in order to get started. First, you'll need to choose a song that you feel would work well as a music video. Next, you'll need to find a location to shoot the video. Once you've done that, you'll need to set up your camera and lighting, and then you're ready to start shooting!
If you're not sure how to get started, there are plenty of resources available online that can help you. There are also many professional music video production companies that can assist you in making your vision a reality. Whatever route you decide to go, make sure you put some thought into your music video and make it something that you're proud of!
Narrative Music Videos
Narrative types of music videos are a story told through music and visuals. It can be live action or animated, but the focus is on the story being told through the song. These videos are often used to promote a new song or album, and can be used to build anticipation and excitement around the release.
Some narrative music videos are simple, focusing solely on the song and its lyrics. Others are more complex, with multiple scenes and characters that help to advance the story. No matter what approach is taken, these videos are designed to engage viewers and get them excited about the music.
Animation is often used in narrative music videos, as it allows for a greater degree of creativity and flexibility in terms of what can be shown. This can be especially effective in conveying the emotion of a song, and can help to bring the story to life in a more visually striking way.
Live action music videos can also be very effective, particularly if they are able to capture the energy and excitement of a live performance. These videos can be used to give viewers a taste of what it’s like to see the artist in concert, and can help to build hype for upcoming shows.
No matter what approach is taken, narrative music videos are an excellent way to promote new music and get people excited about an upcoming release. By combining visuals with the power of music, these videos can tell a story that resonates with viewers and leaves them wanting more.
Hybrid Music Video
A hybrid music video is one that combines both live action and animation. This can be done through a variety of techniques, such as rotoscoping (where animated characters are added to footage of real people) or using CGI to create an animated world that a live action performer interacts with.
Hybrid music videos can be used to create unique visuals that would be difficult or impossible to achieve with either live action or animation alone.
Some well-known examples of hybrid music videos include Michael Jackson's "Black or White" seen above and A-ha's "Take on Me." In both cases, the use of animation helped to create iconic visuals that have become synonymous with the songs themselves. Hybrid music videos can be an effective way to make a song stand out and capture the attention of viewers.
What Are The 5 Different Elements Of A Good Music Video?
There are many different elements that can make a music video great, but there are 5 that are particularly important:
1. A catchy or memorable song: The song is the most important part of any music video, so it needs to be catchy and memorable. Otherwise, people will quickly lose interest.
2. An interesting or unique concept: The concept of the music video should be something that catches people's attention and is different from anything else out there. Otherwise, it will just blend in with all the other music videos out there.
3. High-quality production values: The production values should be high quality, as this will make the video more enjoyable to watch. Poor production values will quickly turn people off.
4. Good editing: The editing of the music video should be well done, as this can make a big difference in how engaging and enjoyable it is to watch.
5. A likeable or relatable artist: It helps if the artist performing in the music video is someone that people can relate to or like. This makes it more likely that people will want to watch the video and listen to the song.
What are some conventions of a music video?
Some common conventions of music videos include:
- performance shots of the artist or band
- close-ups of the artist or band members
- footage of the artist or band in a recording studio
- animated sequences
- montages
- special effects
For further reading theres an interesting article on music video coventions here on the subject
Regardless of the type of music video, all productions require careful planning, attention to detail, and a lot of hard work!
Conclusion: Different Types of Music Videos
Music videos come in all shapes and sizes, but no matter what the production value is or how big the budget, it’s important to make sure that your video tells a story that engages your audience.
At AMV, we understand the importance of crafting an effective music video, and our team of experienced professionals can help you create a high-quality finished product that will help you reach your marketing goals.
Contact us today to learn more about our services and see how we can help you take your music video production to the next level.
Article by Nicole Delgado 2022 | CMO | Animated Music Video Company | Animated Music Video Production
Top 10 Best 2D Animated Music Videos
Top 10 Best Animated Music Videos
Welcome to our collection some of the best animated music videos ever created. Music videos are created to promote an artist or song and to offer them additional airtime in order to boost sales and exposure. In addition, several artists have opted to utilize an animated style to accompany their latest albums owing to the present world scenario. After all, with animation, you don't need to maintain social distance, and production is much easier in the event of a pandemic. Because animation has been a lot cheaper and easier to make in recent years, the quantity of cartoon clips has exploded, especially among smaller acts on a budget. There have been a few animated music video companies that provide these services to the artists and they are doing an excellent job.
Rainbow Kitten Surprise - It’s Called Freefall - Animated Music Video
Don't be misled by the band name or the vibrant colors in the thumbnail for this animated music video: it isn't even close to being cute, and there isn't a single Rainbow Kitten Surprise to be found. It is, however, a fantastic animated short that complements the music wonderfully. It starts gloomy, with the build-up to an execution, before becoming full psychedelic freak-out towards the conclusion, both animated and directed by Anthony Francisco Schepperd. An excellent example of a great animated video production that manages to capture the attention of the viewer and help the artist get his point across.
John Grant - He’s got his mother’s hips
John Grant, an Icelandic singer-songwriter, is known for delivering fantastic songs, and He's Got His Mother's Hips is no exception: a pounding slab of sardonic electroclash with a brilliant animated visual. Casey and Ewan, headquartered in Cardiff, enlisted the help of another 11 animators to deliver the goods, each in their own unique style. The ultimate product is a befuddling, fast-paced mash-up that depicts Grant in a variety of cartoon styles. An excellent representation that can bring the views on the video up for a significant amount and get you exposure as an artist.
Rick and Morty x Run The Jewels - Oh Mama - Animated Music Video
There's nothing quite like getting a surprise dose of Rick and Morty, and having it in the shape of a Run the Jewels video is a fantastic bonus. It's a usually dark and violent mini-Rickventure directed by Juan Meza-León – who, in addition to serving as a storyboard artist on the show, directed three of the greatest episodes in its third season – and it'll take a few viewings to figure out precisely what's going on. It’s an actual complex video with so many things going on that people will need to rewatch just to get every little detail. A great example of an animated music video overall.
The Killers - Miss Atomic Bomb
Warren Fu, who previously directed the band's video for the track Runaways, has returned to direct this, their second single. This animated music video brings a tragic love story to life by seamlessly combining animation and beautiful live action images. Josh Goldstein served as producer, alongside executive producer Jeff Pantaleo and director of photography Shawn Kim. An amazing way of combining animated sequences with live shots done by the animated video production working on the project.
Steven Wilson - The Raven That Refused To Sing
The strong atmosphere of this innovative and thought-provoking film, clearly influenced by the work of Russian animator Yuriy Norshteyn (well known for the amazing Tale of Tales), brings the melancholy tale of the song to vivid life. The mood is well captured by the stark and simple animation technique, which is based primarily on the delicate motions of hand-cut paper models. This animated music video is perfect for this song and truly blends in with the music.
Daft Punk - One More Time - Animated Video
Daft Punk's videos are quite unique. They've even inspired a film by Kazuhisa Takenouchi, the same filmmaker. The Daft Punk video One More Time, Aerodynamic, Digital Love, and Harder, Better, Faster, Stronger are all continued in the 2003 anime film Interstella 5555: The 5tory of the 5ecret 5tar 5ystem. It’s a well-executed animation that is perfect for the music and the song which is what the viewers love about this animated music video.
Gorillaz - El Manana - Music Video Animation
Pete Candeland has a large body of work, including the BBC's 2008 and 2012 Olympic marketing campaigns, the Beatles' RockBand promotions, and several Gorillaz music videos. You can't make a list of animated music videos without including Gorillaz, a band that seems tailor-made for the medium. They have so many animated music videos done that it seems like all of their music videos are animations. The video is extremely well-made by an awesome animated music video production company.
The Kleenerz - Sandman - 2D Animated Music Video
This music video follows the Sandman as he works with his two umbrella girls and exposes what goes on within the huge bag he carries, combining children's television-style cartoon characters with live action. The Kleenrz, a collaboration of LA rappers Self Jupiter and Kenny, provide beautifully timed lyrics to the action. The benefit of this method is that it forces you to pay attention to the lyrics. This is tough to do in music videos since the activity frequently takes the focus away from the song.
Taylor Swift - Look What You Made Me Do - Video Animation
With this animated video made by ODD, Taylor Swift kicked off her musical comeback. In terms of aesthetics, it appears to be influenced by thriller and horror film title sequences — is it just us, or does it have a Kiss Kiss Bang Bang vibe about it? This video, which features photos of snakes that were all over Swift's social media pages at the time, continues the lengthy history of listeners guessing who the pop sensation is alluding to. A perfect animated lyrics video that allows the listener to read the lyrics while enjoying the great animation.
Stormzy - Superheroes - 2d music video animation
This gem from Stormzy in 2020 is an animated video we had to add. Superheroes is a film about real-life heroes that live among us, with a focus on the African-American community. Stormzy is a superhero who inspires a young kid to look at him and absorb the strength of common heroes, transforming him into a full-fledged superhero. It's a beautiful animation with a rich color pallet and a powerful message. Very well-animated by the animated music video production company that worked on the project.
Dua Lipa - Hallucinate - Music Animation
Dua Lipa is a huge fan of animated music videos, as seen by her large animation portfolio. She experiments with a variety of styles, all of which are worth checking out, but her psychedelic offering - Hallucinate – is one of the favorites. It's a journey into a cartoon recreation of 1970s dance culture, complete with rainbows and psychedelic images. In a nutshell, it's a lot of fun and excellently executed.
Basement Jaxx - My Turn
Tomak Ducki is a designer and animator from Krakow, Poland. For his particular style of work, he's had several festival screenings and received prizes. This film has a minimalist aesthetic; the colors complement each other beautifully and give it a magical feel. Although minimalistic it conveys the point quite well and delivers an excellent experience for the viewer.
Gorillaz - 19-2000 - 2d video animation
Damon Albarn's Gorillaz project began as the soundtrack for a cartoon band created by his partner, comics great Jamie Hewlett. One of their early pieces, "19-2000," is particularly good in conveying the pleasure of Hewlett's zany characters.
Kanye West - Heartless - Animated Music Video Production
Kanye West and video icon Hype Williams collaborated on the "Heartless" video, which is a tribute to Ralph Bakshi's rotoscope animation masterpiece American Pop from 1981. It’s an excellent example of how to make an awesome video using animation and grasp the attention of the viewers to the point where they just have to keep watching.
Nero - Into The Night
A cyberpunk-themed animation music video with obvious references to Akira. It was the way the characters were animated, not the cyberpunk concept, that prompted us to include it in our list of the finest animated music videos. It’s a true masterpiece of the animation music video production that can inspire you to get one of your own and reap the benefits of an amazing music video.
Conclusion
So, are you prepared to make your dream a reality? Are you ready to market your music with a video that will grab people's attention, stick in their heads, and set you out from the crowd? Get in contact with our animated music video production company today to learn more about what we can do for you. Life is far too short to waste it on a dull music video!
Related Articles:
https://animatedmusicvideos.com/top-10-best-3d-animated-music-videos/
https://animatedmusicvideos.com/what-are-animated-lyric-music-videos/
Article by Nicole Delgado 2022 | Marketing Manager | Animated Music Video Company | Animated Music Video Production